From the Ground Up Building a Co-Op through College-Employer Partnership

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  • Date: Wednesday, October 15, 2025
  • Time: 1 p.m. – 2 p.m. ET
  • Location: Online
  • Audience: Career services professionals and early talent recruiters
  • Fee: FREE (member); $89 (nonmember);
  • During this session, attendees will learn how to leverage employer partnerships to build a cooperative education (co-op) program. The presenters will cover challenges faced throughout the development process, review strategies to overcome roadblocks, outline the program structure and its successes, and share next steps in the program’s growth.

  • Summary

    Join us for an in-depth, practical session on how to build and scale a successful business cooperative education (co-op) program through strategic employer partnerships. Using the newly launched Baruch College–Deloitte co-op program as a model, this session will provide a step-by-step look into the development process—from ideation to execution.

    Presenters will walk through the key challenges they encountered and share the strategies that helped them overcome institutional and logistical roadblocks. You’ll explore the full structure of a two-semester co-op model that combines career readiness coursework with full-time, paid work experience, offering students a unique opportunity to build professional skills, grow their networks, and earn income to help support their education.

    The session will also highlight how Baruch intentionally designed the program by partnering with focused campus programs such as those working with community college transfer students, and setting a minimum wage of $21/hour for all co-op roles. Deloitte, the college’s lead employer partner, will share how they created roles specifically for the program, built organizational buy-in, and developed a talent pipeline to convert co-op students into returning interns and full-time hires.

    Presenters include a senior academic leader from Baruch College’s Zicklin School of Business, who oversees all undergraduate academic programs and spearheaded the co-op initiative, and a senior Deloitte executive and Baruch alumnus, who helped architect the employer-side strategy and manages the Baruch/Deloitte recruiting relationship.

    This is a must-attend session for institutions and employers looking to design impactful, inclusive experiential learning programs that drive both career readiness and upward economic mobility.

    Following this program, you will be able to:

    • Identify the key challenges in building a cooperative education program and strategies to overcome them;
    • Develop partnerships with employers to create paid co-op positions that promote equity and inclusion; and
    • Analyze the structure of a successful business co-op program and its impact on student career readiness and professional development.

Questions?

Visit the professional development FAQ page, or contact the NACE Professional Development Team via e-mail or phone, 610.625.1026.