• The Career Counselor’s Guide: Instagram and Pinterest


    Register for this session
    Register for entire series

    Thursday, April 24, 2014
    1—2 p.m. ET
    Online

    Career Level: Basic-, intermediate-, and advanced-level career
    services professionals
    Competency: Intervention, design, and implementation
    Fee: $119 (member); $199 (nonmember) per session;
    $300 (member—entire series); $550 (nonmember—entire series).

    Attendees may register for specific sessions individually or register for the entire Career Counselor’s Guide series, which includes:


    Continuing Education Credit Hours: NBCC — 1 clock hour. Credit awarded to named registrant upon attendance verification.

    Other: Registration includes three-month post-event access to the webinar archive. A single registration can be used by all office staff to view the live webinar.


    Did you know that Instagram and Pinterest can aid students in connecting with career opportunities? Do you want to know how you can help develop your students’ personal branding using social media? Are you familiar with the ways in which employers and recruiters use Instagram and Pinterest?

    Join Shannon Kelly, author of “The Career Counselor’s Guide to Pinterest and the Job Search,” to learn how students can leverage Pinterest and Instagram in their professional endeavors. These visual networks provide students a unique opportunity to learn about and connect with employers, especially in the creative design and communication industries. Participants will learn about the industries predominately found on Pinterest and Instagram, and how organizations leverage the networks to recruit. As part of a broad online strategy, Pinterest and Instagram offer students a means to showcase their skills and experiences through images to get noticed by employers. Learn how to discuss the visual element of an online strategy with students and how these platforms interact with Facebook and Twitter.

    Following this program, you will be able to:

    • Demonstrate knowledge of key industries that use Pinterest and Instagram as part of social recruiting practices.
    • Assist students in development of a personal branding strategy through images-based networks.
    • Navigate Pinterest and Instagram to identify organizations as part of a student’s job and/or internship search.

    How You Will Learn
    During this one-hour webinar, the presenter will deliver a synchronized audio and PowerPoint presentation. Participants will have time for live Q&A throughout the program and may be asked to contribute opinions or feedback via live chat, virtual polling, and other mechanisms.

    About the Presenter
    Shannon KellyShannon Kelly, Associate Director, Penn Career Services, University of Pennsylvania
    Shannon Kelly has been with Penn Career Services since 2007. She is a contributing writer to the NACE Spotlight Tech Talk column, an author of NACE’s “Career Counselor’s Guide to Social Media and the Job Search,” and received the 2012 NACE award for Innovation Excellence in Technology for Penn’s Day in the Life program on Twitter, @PennCareerDay. She has been named a top “Gen Y Careerist to Follow on Twitter” on Brazen Careerist and is co-chair of the EACE Technology Committee. She has spoken at colleges and universities on the subject of social media and careers, and served as a co-keynote speaker for MCUCSA in 2013.


    Cancellation Policy
    We will offer a credit provided the cancellation request is submitted in writing to events@naceweb.org at least five business days before the scheduled start date of the first program in the series. If the cancellation request is received within five days of the scheduled start date of the first program in the series or if it is received after the first program in the series has occurred, we will not issue a refund unless the request specifically references a member’s dissatisfaction with the program quality.

    Cancellation requests received five of more business days before a program’s scheduled start date will be processed as a credit equal to the value of the cancelled registration, and will be valid for 12 months from the date of issue. The credit may be used on any NACE product or service, but may only be used by the individual to whom it was issued.

    Questions/Offline Registration?
    Visit the professional development FAQ page, or contact the NACE Professional Development Team by e-mail or phone, 610.625.1026.

    NBCC
    NACE is an NBCC-Approved Continuing Education Provider (ACEP™) and may offer NBCC-approved clock hours for events that meet NBCC requirements. The ACEP solely is responsible for all aspects of the program.


The Career Counselor’s Guide: Instagram and Pinterest