Reach your target audience with NACE

Established in 1956, the National Association of Colleges and Employers (NACE) is the top destination for information on the employment of the college educated.

Become a NACE advertising partner and you gain access to nearly 17,000 decision makers in the higher-ed and early talent recruiting industry as well as the service providers who cater to that community.

Build a Custom Package to Increase Your Brand Awareness

Tailor a package to your goals and budget with help from NACE's business development team. Click "Request More Info" below to connect with Katrina Schreefer, Business Development & Outreach Manager or call 610.625.1020.

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Available Advertising & Sponsorship Options

Explore a range of live event, digital and print options below, or build a custom package with help from NACE's business development team.

NOTE: Advertising of events cannot compete with NACE events.

NACE Conference & Expo

Sponsor or Exhibit at our Annual Conference

The NACE Conference & Expo—attended by thousands of active practitioners—is NACE's premier professional development and networking event of the year.

• Engage with your target audience
• Meet with key decision makers face-to-face
• Drive your brand and name recognition
• Demonstrate new products and services

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NACE Special Events

Sponsor one of our special events!

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NACE Journal

Showcase your brand in the interactive digital edition or printed magazine

The NACE Journal is the association’s professional magazine and is an exclusive benefit for nearly 17,000 NACE members. Published four times a year (August, November, February, and May), the magazine is distributed digitally to all members and in print to NACE Journal subscribers.

Format
Print and Enhanced Digital

Circulation
Nearly 17,000

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NACEWeb.org

Reach your audience with monthly banner ads

Put your products and services front and center with monthly banner ads on NACEWeb.org.

Receive a 10% discount by booking three or more months in the same order.

Space is limited to two advertisers per page. Ad position is determined on a first-come, first-served basis. Materials are due ten business days before the start date.

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E-Newsletters

Deliver your message to the inbox of nearly 17,000 NACE members

NACE Insights, NACE’s popular e-mail newsletter, gets your message into the inbox of NACE members approximately every two weeks.

Featuring best practices, hot topics, legal issues, events, and more, NACE Insights is published in two editions:

• Career Services Edition – Includes 12,000+ Members
• Recruiting and Employment Edition – Includes 4,000+ Members

Receive a 10% discount by booking five or more editions in the same order.

Materials are due seven business days before the publication date.

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NACE Salary Survey

Be seen by the NACE audience and beyond

Build your brand in NACE research reports like NACE Salary Survey—the highest-rated member benefit and most quoted of NACE resources in major media outlets. Choose from a variety of advertising options and gain exposure for your products and services through this flagship publication, which is distributed to all NACE members.

Format
Print and Digital

Circulation
Nearly 17,000

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Research Reports

Claim an exclusive opportunity—only one available annually per report

Reports available for sponsorship:

• Salary Survey
• Recruiting Benchmark Survey
• Recruiting Benchmark Compensation Survey
• Career Services Benchmark Survey
• Career Services Professional Staff Compensation Survey
• Internship & Co-op Survey
• Job Outlook (includes Spring update)
• Student Survey for Two-year and Four-year Schools

Sponsor benefits

Created by NACE

• Your logo in all emails to members to invite participation in the survey
• Your logo on each page of the survey
• Your logo on the completed research report
• Your logo on research briefs
• Your logo in all marketing emails to announce research report is available
• Your logo on banner ads in the e-newsletter and naceweb.org when report is available
• Your logo in social media branding

(Created by sponsor)

• Landing page that participants are automatically directed to once they complete the survey
• Banner ad on the survey dashboard
• Short message in the executive summary of the research report
• Speaking opportunity on a webinar presented by NACE on the findings of the survey
  • All live webinar benefits included for the webinar

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Live Webinars

Build a custom sponsorship tailored to your goals and budget

Pre-Event Promotions (created by NACE)

• Your logo and link on event registration page
• Your logo and link in marketing e-mail to drive event registration
• Promotional banners with your logo to drive event registration via social media (Facebook, LinkedIn, Twitter)

Day of event

• 3-minute speaking engagement at the beginning of the event
• PowerPoint slide with your own branding during your speaking engagement
• Verbally thanked as the sponsor at the beginning and end of the session

Post-Event Promotions (created by NACE)

• Attendee list with first name, last name, title and organization name

Additional Promotions (created by sponsor)

• Banner ad in the event confirmation email to all registered attendees
• Banner ad for one month on naceweb.org topic of choice
• NACE Insights, targeted e-newsletter banner ad and link

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NACE Insights & Solutions (sponsor presented)

Engage audiences with an event featuring your product or service

These popular virtual programs are free for registrants, garnering above-average attendance. Enjoy repeated exposure on multiple channels both before and after the event.

Pre-Event Promotions (created by NACE)

• Your logo and link on event registration page
• Dedicated, targeted, marketing e-mail with your logo and link to drive event registration
• Promotional banners with your logo to drive event registration on both your and NACE's social media profiles (Facebook, LinkedIn, Twitter)

Post-Event Promotions (created by NACE)

• Recorded session uploaded to NACE YouTube channel and linked in NACE Buyers Guide
• Dedicated, targeted, marketing e-mail with sponsor logo and link to drive traffic to recorded session, sponsor website, and sponsor sales and marketing contact
• Attendee list with first name, last name, title, and organization name

Additional Promotions (created by sponsor)

• NACE Insights, targeted e-newsletter banner ad and link

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NACE Mailing Lists

Choose from a variety of options to hyper-target your marketing efforts

NACE mailing lists are an efficient, effective way to target your message to a select audience. Reach nearly 17,000 career services professionals and university relations and recruiting professionals through direct mail.

NACE mailing lists are for postal mail only. NACE does not sell e-mail addresses.

Format: Delivered by e-mail in an Excel spreadsheet

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