Spotlight for Career Services ProfessionalsJune 26, 2013
Because of the influences and demands on career services and college relations work, a strategic approach to establishing effective employer partnerships is more vital now than ever, explains Trudy Steinfeld, assistant vice president and executive director of the Wasserman Center for Career Development at New York University.
“I think the way the profession is going, every career services office needs to understand the value of and invest in employer partnerships,” Steinfeld says. “Employer partnerships that are viewed as effective collaborations between both parties enhance the prestige of career services and help firmly establish an employer brand on campus.”
Steinfeld says career services operations should have a clearly defined employer relations strategy and corresponding activities. Following are just some of the elements critical to the development and effective implementation of that strategy that Steinfeld identifies in the book Leadership in Career Services: Voices from the Field:
For more about “Leadership in Career Services: Voices from the Field,” see https://www.createspace.com/3943467.
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